The App Retailer offers a wealth of instruments, assets, and options you should use to assist individuals uncover and have interaction together with your app or sport. Try a couple of of the most recent movies we have put collectively that will help you get essentially the most out of your App Retailer product pages, in-app occasions, and subscriptions.
Discover in-app occasions
In-app occasions are well timed occasions inside apps and video games akin to sport competitions, film premieres, live-streamed experiences, and extra. On iOS 15 and iPadOS 15 and later, in-app occasions seem in your App Retailer product web page, in search outcomes, and in editorially curated choices and customized suggestions. This might help you encourage new individuals to obtain your app, hold present customers , or convey again individuals who haven’t engaged together with your app just lately.
Study extra concerning the in-app occasions characteristic and get suggestions, ideas, and greatest practices for serving to individuals uncover content material or occasions inside your app.
Create customized product pages
Do you know you possibly can create further variations of your App Retailer product web page on iOS and iPadOS 15? With customized product pages, you possibly can showcase totally different options or content material inside your app. For instance, you would possibly spotlight a selected sport, character, present, or gameplay characteristic and even seasonal or culturally related content material. Every customized product web page can embrace screenshots, promotional textual content, and app previews which can be totally different from these in your default product web page. You share every customized product web page with totally different audiences by means of distinctive URLs.
Uncover how one can arrange customized product pages in App Retailer Join and measure their efficiency in App Analytics in addition to methods for achievement.
Optimize your product web page
With product web page optimization, you possibly can check totally different parts of your App Retailer product web page to know which resonate with individuals most. Alternate variations of your product web page, referred to as “remedies” in App Retailer Join, are proven to a share of individuals on iOS 15 and iPadOS 15 or later, who’re chosen at random. You may view and evaluate how every remedy performs in opposition to your authentic product web page and use this perception to optimize your product web page, together with making use of the weather of a greater performing remedy to your product web page.
Learn the way you should use product web page optimization to make your App Retailer product web page much more related and efficient. You’ll additionally study extra concerning the setup course of in App Retailer Join; how one can check totally different app icons, screenshots, and app previews; and testing methods that will help you get began.
Uncover customized provide codes for subscriptions
Provide codes might help you purchase, retain, and win again subscribers by offering an auto-renewable subscription at a reduction or without spending a dime for a restricted time. You may create two forms of provide codes — one-time-use codes and customized codes — and distribute them by means of on-line or offline channels.
Find out about provide codes for subscriptions, together with the most recent enhancements to supply codes, how one can arrange customized provide code campaigns, implementation ideas, greatest practices, and extra. We’ll additionally evaluation how can complement your current provide codes campaigns with customized codes to supply much more flexibility to amass and retain subscribers.
Optimize subscriptions for achievement
Seeking to optimize your app’s subscription technique? Begin right here and discover subscriber acquisition methods, implementation greatest practices, and how one can combine these processes into your app for achievement.